Social Media

You’re looking to get started on LinkedIn, you’ve signed up and set up your professional profile, but now what do you do? Unlike with Facebook, there are best practices as to how you [...]

Creating content for Facebook can be a daunting task to many small business owners, who may feel more comfortable with the daily running of their business than the world of social media. How do [...]

Why Is Facebook Marketing Important? Facebook marketing is important for one simple reason: Facebook is critical for connecting with and engaging potential, current, and past clients/customers. [...]

As a business owner, you wear many hats. Here’s another one you’ll need in your toolbox: taking quality social media photography. While hiring a professional photographer for certain [...]

Your Instagram business profile is set up, you’re posting regularly and engaging with followers… so what’s next? Keeping up to date with the latest Instagram trends and tools! [...]

Are you ready to start an influencer marketing campaign? Now that you’ve read part one of our series, on what influencer marketing is and why it’s worth your time, you’re sold! [...]

Google the term “social media trends,” and influencer marketing will be on nearly every top hit. It may sound fancy, but what is influencer marketing? It is a marketing strategy that [...]

How do you know which social media platform is right for you and your business? Having managed social media platforms for many clients, we know that spreading yourself too thin is not a good [...]

If you’re new to social media, you’ve probably noticed the use of a pound symbol with words after it. These are hashtags! So are #hashtag #401love and #yum. The use of hashtags is a way to [...]

Should you optimize your Tripadvisor page? Yes! Yes! AND Yes! Here’s why: Tripadvisor is a mega destination for travelers. The site receives 350 million uniques per month and 190 [...]