Our marketing & public relations services reflect our pride in providing cost-effective solutions and personal attention to each of our clients. Services include:

Marketing Services

Marketing Strategy

With your specific goals as our focus, we tailor our strategy to your budget, timeline, and business. Monthly analysis enables us to continually refine and optimize our strategy.

Social Media Strategy

We analyze which social platforms match your goals, create a strategy to surpass them, execute the work, and conduct monthly analysis to refine our strategy.

Website Optimization

We optimize your website using Google Analytics and other tools to best position you for user engagement and organic traffic. When it comes to making marketing decisions, we love data.

SEO Keyword Research

We carefully analyze your site and your top competitors’ sites to glean what keywords are driving traffic. Then, we leverage these keywords across your website, social channels, and in public relations campaigns.

SEO

We have a variety of SEO (search engine optimization) tools at our disposal, including a Website Audit and SEO Keyword Research.

Content Marketing

Blogs, email, and other types of content are a fantastic way to connect with and engage customers. We pride ourselves on creating irresistible subject lines, crisp content, and powerful Call-To-Actions.

“Julia’s analytics audit was revealing and interesting, but not too scary!”

– Sandy Carney, Owner, Sanderson Yachting

Public Relations Services

Press Releases

With an instinct for powerful stories, we craft concise and informative press releases that get the attention of media.

PR Strategy + Execution

We zero in on media outlets that reach your target customers, then execute our time-tested, strategic PR process.

Media Coaching

How do you prepare for an interview? Whether on screen, over the phone, or in person, we have more than a decade of media coaching experience with excellent results.

Brand Messaging

You know your business better than anyone, but we can help you explain it to your target customers better than anyone else.

Influencer Campaigns

Reach new customers without the formality of a PR campaign. Let us identify non-celebrity influencers who can introduce your service or product to their fanbase.

Developing Your Story

As former reporters, we know all the right questions to discover what is truly compelling about your story. Our track record of crafting stories that appeal to media speaks for itself.

“I have to say, you do a fabulous job with your pitches… It’s clear you put a lot of thought into your presentation and your outreach, which is rare these days!”

– Casey Nilsson, Editor, RI Monthly