Challenge

Chris Heaton at Newport Nautical Supply wanted to quickly drive foot traffic to their family-owned store and see a sharp increase in phone calls.

Solution

We crafted compelling social media campaigns that could be successful on a modest paid budget. We provided clear and concise direction on visual assets the client would create, and built targeted audiences in Meta Business Suite so only our most likely shoppers would see our campaigns, maximizing our budget.

Results

“We are up overall for the year and we fully attribute that growth and the new customer traffic to the work you’ve performed.” – Chris Heaton, Newport Nautical Supply

In just three weeks, with a budget of $302, our social media campaigns generated:

  • 66% increase in website traffic
  • 153% increase in calls to the business
  • A reach of 47,748 users

Additionally, year over years sales for promoted products:

  • Increased 52%
  • Increased 61.8%
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